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Buy on Taobao ↗A BOOK TO EXPLOREBusiness AdventuresJohn Brooks
Business Adventures
The book Buffett lent to Bill Gates.
Through twelve reported stories, Brooks explores the people, communication and decisions behind corporate success and failure.
Buy the bookWhy Buffett recommends it
Gates recalls the 1991 recommendation · 2014 essay ↗He lent Gates his own copy.
Gates recalls asking Buffett for his favorite business book shortly after they met in 1991. Buffett immediately named Business Adventures and offered his copy. This is Gates’s firsthand account; it does not give a detailed explanation of Buffett’s reasons.
OUR READING
Why is it worth reading?
It is a chance to explore stories Buffett chose to share with a friend. Watch the judgments and communication in each case, while keeping Gates’s later appraisal distinct from Buffett’s recommendation.
Who this book is for
Readers interested in real business stories and how people behave inside organizations.
A way into the book
Start with the Ford Edsel story. Notice how assumptions about customers shape decisions.
Business Adventures
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